New York Fashion Week (NYFW) is always an exciting time for New York and us here at Primp Events. Everyone has a story to tell and we love being behind the scenes helping people tell theirs. Whether we are prepping models for the runway attendees of a show, or primping guests at a private event, the spirit of creativity is infectious. It is a time when people are doing and trying things they might not ordinarily do. Such fun.
While inclusivity and sustainability have been important themes in recent years, we're excited to see how they may be reflected in this year's New York Fashion Week. We are excited to see how everyone incorporates this into the narratives they are going to tell. As always it is a thrill and privilege to be part of it. And a great reminder that it is a week that's about so much more than clothes. It’s about making your own meaningful statement no matter whether it be big, small, quiet, or loud.
It is a theme we love, and while every week cannot be fashion week, one we try to remember when we are working with our clients the rest of the year, too.